What To Do After BMM? 10 Best Career Options After BMM

10 Best Career Options After BMM

What To Do After BMM? 10 Best Career Options After BMM

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We are all aware that the Media Industry is booming and the need for professionally trained individuals who can think differently and creatively is increasing with each passing day. As technologies evolve, the field of mass media continues to grow and shape the lives of everyone associated with it.  

If you have wondered about What to do after a BMM degree, you have reached the right place. 

One of the best things about a BMM course is the plethora of options to choose from. The diversity of choice is so vast that graduates often find themselves in a state of confusion before making the right choice.  

While studying BMM, students are compelled to learn the obligations, basic laws, and rules of advertising and journalism. The curriculum of this undergraduate program focuses on familiarizing students with the knowledge of how media and communication have a massive impact on cultures and societies. Armed with this degree one can specialize in various career domains which you will find listed below. You may find more and more people pursuing a BMM degree to fetch and build a career in one of these promising fields.  


Top 10 Careers To Choose From After BMM

Job Domain  Key role and responsibilities  Skills Required  Average Salary  
Journalism  Gathering, creating, and presenting news and information through print, digital and electronic media.  Effective communication skills, thorough knowledge, research skills, confidence, and discipline  INR 3.9 LPA 
Radio Jockey Host talk shows, engage and entertain the audiences through content delivery, expression, wit, and humour. Good voice, language fluency, accurate diction, sense of humour and voice modulation  INR 2.5 LPA 
Advertising Identifying the target audience for a brand, speaking to potential consumers, customizing campaigns, developing distribution strategies, and building a brand identity.  Artistic, collaborative, reliable, well informed, and organized.  INR 4.79 LPA 
Public Relations Building and maintaining good relationships with journalists, preparing media kits, managing publicity efforts to avoid bad press, representing a company or person, and devising ways to communicate their image or ideologies to the public,  
Creativity, excellent interpersonal skills, presentation skills, good IT skills, and the ability to take initiative.  INR 3.6 LPA 
Digital Communications  Handling social media platforms,  creating digital marketing materials, utilizing SEO, blogging and content marketing services to reach the target audience, keeping a tab on the tasks using online project management tools  
Strong technical and design skills, effective communication skills, fluent use of social media platforms, attention to detail and proactive attitude. Ranges between 2-6 LPA.  
Photography Understand the clients’ needs and develop concepts accordingly, arrange objects, scenes, lighting and background, and direct models for the poses as per specification.  Passion for photography, creativity, imagination, people skills and an eye for detail.  INR 4.62 LPA 
Film Making  needs to work on shooting, editing, scripting, and collaborating creatively to make and distribute a film.  Passion for films, creativity, understanding of the latest filming technologies and software, good storytelling, and problem-solving skills.  INR 4.94 LPA 
Event Management  Organize entertainment, corporate, weddings and various other events while working in departments like marketing, creative, finance, design etc.  Good interpersonal skills, multi-tasking, time management, teamwork, and detail-oriented.  INR 4.68 LPA 
Content/ Creative Writing Produce various content types, including email, social media posts, and blogs, pitch innovative content ideas, analyze content marketing strategies and use best SEO practices to generate traffic to the client website.  Creativity and strong research skills. Good understanding of SEO, organization skills, and communication skills.  INR 2.6 LPA  
Marketing Manager Creating awareness about a brand, services, and products, and promoting it, designing targeted campaigns, studying the market research, and attracting customers to maximize sales and profit,  Strategic thinking, organizational skills, problem-solving skills, data analysis and communication skills.  INR 8.2 LPA  


We hope that this article answers the above question for you.  

All you have to do is identify your area of interest and then make an informed decision about your personal choice of career.  

Besides this, if you wish to opt for further studies, these are the courses available:  

  • MA in Mass Communication and Journalism 
  • MA Advertising and marketing management 
  • PG Diploma in Mass Communication and Journalism 
  • Master of Business Administration (MBA) 

Remember, proper guidance and networking opportunities can help you land your dream job. With that, we wish you an incredibly happy journey into the professional world of mass media.

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