Mass Media After UG – Syllabus


Master of Communication

SemesterSubject CodeSubject - Title
Semester 1PAEMA 101Overview I: Print, Radio, Television and Advertising
PAEMA 102Overview II: Film, Digital, Events, Gaming and Animation
PAEMA 103Media Communication Theories
PAEMA 104Media Management
Semester 2PAEMA 205Introduction to Media Research
PAEMA 206Integrated Marketing Communication (IMC)
PAEMA 207Media Finance & Accounting
PAEMA 208Entrepreneurship, Innovation & Media Laws
  • Electives and some core courses may change according to pre-requisites required for selected specialization/major.
  • Students must also study some of mandatory courses (apart from provided electives) after transferring as directed by the university.

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